Research & Science
For thousands of years, pomegranates have symbolized vitality, renewal, and abundance. Ancient civilizations revered them not only as fruit but as part of rituals celebrating life and longevity.
Modern science is now revealing what ancient wisdom intuited: pomegranates are naturally rich in polyphenols — plant-based antioxidants that help defend cells against the effects of free radicals.
Not all juices are created equal. Orange juice gives you Vitamin C, sure. Green tea has antioxidants, yes. But pomegranate juice stands alone at the top of the chart for polyphenols (natural antioxidant) density.
At POJU, we’ve spent nearly a decade refining how pomegranates are selected, pressed, and bottled to preserve this natural richness. We’ve tested hundreds of varieties of pomegranates, experimented with different juicing and packaging methods, and even backed research projects — all to squeeze every drop of purity and power into POJU.
And it’s working. In recent independent lab tests (Vancouver, BC), POJU clocked in at nearly 2× the antioxidant activity of regular pomegranate juice.[1] The research is still ongoing, but the early numbers are clear: POJU isn’t just another juice. It’s the standard.[2]
[Note] POJU values are from independent lab tests (AOAC 2012.04). Others are literature-based averages. For juices, 100 g ≈ 100 mL. Provided for educational purposes; not intended to diagnose, treat, cure or prevent disease.Independent lab analysis also showed POJU contains different families of natural phenolic compounds, including Ellagitannins and Anthocyanins — the plant pigments and protective compounds that give pomegranates their rich color and depth.
It’s early data from one study, and we’re funding more research to confirm and expand the results. But what we know so far is simple: POJU delivers a richer spectrum of nature’s own compounds than the average juice.
A scientific article based on these findings has been prepared by an independent food scientist and submitted for peer-reviewed publication.[3]
We continue to support independent research and batch testing to ensure the purity and consistency of every bottle. Our goal is simple: provide verifiable, fact-based information about what’s inside POJU.
Compliance Disclaimer
The information presented is based on laboratory analysis and ongoing research. It is provided for educational purposes only and is not intended to diagnose, treat, cure, or prevent any disease.
[1] Analysis performed by an independent laboratory, 2024 (Vancouver, BC). Data reflect antioxidant capacity measured under controlled laboratory conditions.[2] Josephine Ampofo, “Influence of Commercial Processing Methods on Biochemical Diversity and Antioxidant Capacity of Pomegranate Juice,” unpublished manuscript, 2025.[3] The study was funded by Red Crown Ventures Ltd. and conducted without input from the compared brands.